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From Our Archives Of, The Financial Brand: Help Wanted: Trends Reshaping Financial Marketing Departments Today

From Our Archives Of, The Financial Brand: Help Wanted: Trends Reshaping Financial Marketing Departments Today

Research reveals that today’s financial marketer must fight on multiple fronts while competing internally for dollars. For instance, if you fail to sell yourself and and prove marketing ROI to the C-suite, you won’t get the funding you need. Here’s how marketing jobs in the banking sector are evolving, and what it takes to succeed as the financial industry continues its digital transformation.

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From Our Archives Of, The Financial Brand: True Digital Account Opening Totally Eliminates Need for Branches

From Our Archives Of, The Financial Brand: True Digital Account Opening Totally Eliminates Need for Branches

Not long ago, most financial institutions basically had the same digital account acquisition capabilities. Not any more. Leading institutions are pulling away. Banks and credit unions that don’t provide end-to-end digital account opening must upgrade quickly.

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From Our Archives Of, The Financial Brand: Banking Communications That Drive Consumers Up The Wall

From Our Archives Of, The Financial Brand: Banking Communications That Drive Consumers Up The Wall

People expect financial institutions to communicate with them in the manner and time they prefer. They hate messages that don’t acknowledge previous interactions. Annoy them enough and consumers will likely start looking elsewhere. Get it right and they’ll reward you. Almost two-thirds are willing to share more data if it results in better communications. Five factors deserve particular attention.

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From Our Inc. Files: 1 Annoying Phrase in Work Emails That Emotionally Intelligent People Know to Never Use

From Our Inc. Files: 1 Annoying Phrase in Work Emails That Emotionally Intelligent People Know to Never Use

Even if you’re trying to sound nice, including this in work emails just comes off as utterly annoying.

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From Our Inc. Files: This Company Offered All of Its Employees $200 to Ask for a Raise

From Our Inc. Files: This Company Offered All of Its Employees $200 to Ask for a Raise

The Motley Fool held a one-day event where staff members were encouraged to ask their manager for more money. Even the ones who were turned down came away with a reward.

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From Our NYT Files: Five Underrated Things to Pack for Every Trip

From Our NYT Files: Five Underrated Things to Pack for Every Trip

Skip the fancy travel gadgets. Here are five simple things that will save you stress, money and hassle so you just enjoy your much-deserved getaway.

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From Our NYT Files: 3 Tips to Have Better Conversations

From Our NYT Files: 3 Tips to Have Better Conversations

Be genuine. Be interested. And stop hogging the conversation.

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From Our NYT Files: How to Be Better at Parties

From Our NYT Files: How to Be Better at Parties

Whether you love them or hate them, parties are important. They are where people meet future business and romantic partners and friends, where small talk becomes the stuff of life. Who among us, save the most self-sufficient and confident partygoer (and who is that insufferable person, anyway?), wouldn’t like to party better? This guide will teach you how to make seamless, beautiful small talk that leads to important conversations and connections. It will ease you into mingling effortlessly, and it will even demonstrate the right way to leave (without ruining your life). Go forth and party.

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